All Projects

Digital Product Profiles and Services

Digital_Profiles

This project explores new approaches for empowering consumers to connect with brands and manufacturers receive post-purchase services and manage their personal inventory. This project is party conducted in collaboration with the spin-off qipp.

Overview

Consumers increasingly want to manage their personal inventory online. This is a great opportunity for manufacturers and consumers to strengthen their mutual relationship. We aim to design an architecture for digital product profiles that leverages product identifiers such as EAN / UPC, their online representation as well as a platform for linking services to these products.

Stakeholders

Brands, manufacturers, consumers

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